revenue growth potential by 2021
This iconic brand has been reborn, bringing over 1,200 reimagined and remade SKUs to life, including a new line of cordless power tools featuring our brushless motor technology. Craftsman complements our leading portfolio of global Tools & Storage brands, and greatly expands our Made in the USA offerings. We are looking to capture its significant organic revenue growth potential by accelerating innovation and expanding distribution channels, targeting approximately $1 billion in revenue growth by 2021. Early indicators are promising.